Vice President, Markets – APAC


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The Company

 

Our client is the global market-leading brand in on-road load handling solutions which includes loader cranes, multi-lift demountables, log-lift and forestry/recycling cranes, truck-mounted forklifts and tail lifts.  Their current revenue in Asia Pacific is approx. EUR 100 million and they have around 200 employees across the APAC region.

 

Position Description

 

Reporting to the Senior Vice President – Markets, the successful incumbent will be responsible for all revenue generation activities within the market area (own companies as well as independent dealers) in line with the company’s business strategy and goals. He/she contributes to Markets strategic decisions and future growth as part of the Markets Management Team.

 

Summary of Key Responsibilities:

 

Create, develop and drive the execution of the route to market strategy and pricing strategy for the market area in line with the Market Divisions overall market strategy and in coordination with the business areas within the company.  Plan and drive the execution of sales and marketing activities to reach set targets and to increase the market share for the company’s’ products.  Lead the sales and service organisation in the market area in accordance with leadership principles and in line with corporate policies.

 

Represent the company in the market area both internally and externally (for example towards customers, managing dealer relationships, in industry associations)

 

Representing the company and their interests in the board of the Joint Venture and govern the business aligned with set strategy and targets

 

Ensure corporate strategies, processes and tools are implemented in the market area

 

Stay up to date with market research and trends within the region

 

Understand the customer’s needs and translate into local actions to ensure customer satisfaction

 

Develop sales and marketing plans and actions on how to approach existing and potential customers

 

Create and monitor sales budgets and actions together with the sales team

 

Identify and report forecasts for sales opportunities and productions plans

 

Maintain and develop relations externally and internally

 

Drive the team’s success, establish clear and concrete individuals targets and follow up

 

Lead and develop talents and ensure retention of key persons

 

Organize the team to work effective and support in building our corporate culture

 

Candidate Profile

 

Work Experience & Abilities Required:

 

Minimum of 10 years’ experience in load handling equipment sales and marketing across different job levels

 

Excellent understanding of load handling business and on managing customer relationship

 

Used to work in a global and international business environment in a matrix organisation

 

Solid experience in a sales management role and a good track record in managing a teams

 

Good technical skills and product knowledge

 

Creative marketing capability

 

Result oriented and eager to sell

 

Excellent interpersonal and leadership and communication skills

 

Experience from working with change management

 

Strong financial skills, knows and understand numbers

 

Creative in finding solutions for customer requests

 

Education:

 

Suitable educational background on technical and commercial subjects (Bachelor or academic level)

 

Language Abilities:

 

Fluent in both spoken and written English

 


For more information regarding this position, please contact Ms. May Ma by filling out the form below.

 


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